I’ve tweeted on several occasion about Betsy Soler’s YouTube videos. Betsy is the community manager in charge of social media at FIU and she hosts this video series. [blackbirdpie url=”http://twitter.com/#!/karinejoly/status/90758051757424640″] These weekly videos offer a review of FIU latest news and feature comments from students and other members of the community, comments posted during the […]
Archive for the ‘Community’ Category
Lessons learned from Texas A&M University Social Media Scavenger Hunt
A couple of weeks ago, Texas A&M University ran an integrated (mashed up?) social media campaign on campus using not 1, not 2, not 3, but 4 of the most popular social media platforms, namely Facebook, YouTube, Twitter and Foursquare. When I watched the YouTube video announcing the campaign (on Patrick Powers’ blog), I was […]
Let’s show the power of the higher ed community!
Don’t think we can do it? Well, yes, we can. Thanks to Todd Sanders who works at the University of Wisconsin in Green Bay, we have a unique opportunity to do it very simply. We just need to rally this great community behind Todd and another member of our higher ed family, John Pederson, and […]
Higher Ed Experts/eduStyle/Uwebd/Collegewebeditor.com Survey: Answer a few questions and get a chance to win one of 14 cool prizes
Once again, I’ve rallied Mark Greenfield, the driving force and new owner of the Uwebd Ning website and Stewart Foss, the owner of eduStyle to create a single survey to poll our respective community members (that would be you ;-). As we did last year, instead of polling our respective members in our own little […]
Higher Ed TV: Roanoke College plays the viral game to find a new mascot and reach high school students
Don’t know if you got a chance to read “Getting Consumers to Spend $150,000 With a Viral Effort,” this article published Monday in Advertising Age, but I’m pretty sure we would all love to have our institution featured in such a positive way in any media outlet (minus the price tag in the headline, maybe, […]
Anything you always wanted to know about blogging but were afraid to ask?
I’m currently wrapping up putting together my slides and handouts for the following 4-hour workshop I’ll give at the AMA Symposium for Higher Education on November 16, 2008: Blogging Boot Camp: How to Start and Develop a Successful Blog Since I would have never been asked to present this workshop without this blog, I thought […]
Higher Ed TV: The University of Florida launches today its new “Remember When” TV and YouTube campaign
I wrote about UF previous campaigns and videos in the past. So, when Joe Hice, AVP for Public Relations and Marketing at the University of Florida, emailed me about their new Gator Nation ad campaign earlier this week, it didn’t take me long to check it out. The TV spot (that I can’t show you […]
Higher Ed TV: “Website Audit” Edition by Nick DeNardis from EduCheckup
If you’ve read my last UB column — “It’s the Community, Stupid!” — you know my take on how to develop thriving online communities and how important it is to empower what I called “super users,” your most engaged community members. Here’s a real-life example of what this type of members can do for your […]