Archive for the ‘Admission Office’ Category

5 rules to market your university to prospective students using Facebook, MySpace and other social networking websites

April 14th, 2007 Karine Joly No Comments

As I explain in my April column for University Business, “Facebook, MySpace, and Co.”, a few institutions have started to market themselves on MySpace or Facebook. This can be done, but it’s very important to follow what I call “the five basic rules of engagement:” Know whom you are dealing with. Read the terms of […]

Should higher ed institutions use social networking websites? Answers from Sam Jackson, member of the Yale Class of 2011

April 12th, 2007 Karine Joly No Comments

Earlier this year, I conducted several email interviews to prepare my column about social networking websites for the April 2007 issue of University Business: “Facebook, MySpace, and Co.” Sam Jackson, a high school senior who blogged his college admission process at The Sam Jackson College Experience, was admitted to Yale last December and started to […]

Should higher ed institutions use social networking websites? Answers from Fred Stutzman, Facebook expert

April 9th, 2007 Karine Joly 2 Comments

Earlier this year, I conducted several email interviews to prepare my column about social networking websites for the April 2007 issue of University Business: “Facebook, MySpace, and Co.” Fred Stutzman, a Ph.D. student in Information Science at UNC, is a recognized expert in social networking websites who also blogs at Unit Structure. After reading Fred’s […]

April 2007 University Business column: “Facebook, MySpace, and Co.”

April 4th, 2007 Karine Joly No Comments

My second UB column for 2007 is now available in the April issue as well as online: “Facebook, MySpace, and Co.” If you are a University Business reader who has just discovered collegewebeditor.com, welcome! Don’t forget to subscribe to this blog via RSS or email. If you have any questions or feedback about the blog […]

Higher Ed TV: UNL’s RealNebraska (Part 2), from online videos to the TODAY show

March 29th, 2007 Karine Joly No Comments

Don’t worry, I don’t plan to run a five-part series on RealNebraska, the video show produced by the admission office of the University of Nebraska at Lincoln. But, I HAD to tell you about this. David Burge, the host of the show and the associate director for admissions at UNL, posted a comment to my […]

(How) Should higher ed institutions use MySpace? Get answers from the higher ed MySpace advocate: Heather Mansfield, Web editor at Drury University

March 28th, 2007 Karine Joly 4 Comments

My next column about social networking websites will soon be published in the April issue of University Business. I wrote it a couple of months ago before having a chance to discover a very interesting MySpace page (with 883 friends at the time of this posting): the Colleges and Universities MySpace. Heather Mansfield, Web editor […]

Vassar College offers on-demand tours of its SecondLife campus

March 24th, 2007 Karine Joly No Comments

I’m just back from a short and random tour of campuses in SecondLife. I typed “university” and “colleges” in the search engine of the application to see what any regular visitor will find. My journey took me to a few different places including the SL Island of Vassar College. On Vassar Island, a small but […]

Higher Ed TV: “RealNebraska” from UNL, an entertaining way to communicate with prospective students

March 23rd, 2007 Karine Joly 5 Comments

In November 2005, I wrote about this great show produced by the admission office of the University of Nebraska in Lincoln. At that time, the episodes had just been made available as video podcasts a few weeks after the launch of the the video Ipod: It didn’t take too long to the University of Nebraska-Lincoln […]

SecondLife meets Voice Over IP: a promising voice chat test at NMC Campus

March 20th, 2007 Karine Joly 4 Comments

I’ve just spent a few minutes listening to lots of “Can you hear me, now?” at NMC Campus in SecondLife at the beginning of a stress test for SL integrated voice application. It’s supposed to be released in June. And, this was pretty exciting and very… clear. It sounded like a Skype conference call or […]

Campus Technology now offers news updates via RSS

March 6th, 2007 Karine Joly No Comments

With its new website redesign, Campus Technology has made the leap into the RSS age. The magazine targeted to higher ed IT and Web professionals now offers news and updates via an RSS feed. Go subscribe to it with your favorite RSS reader! Now, if only their newsletters had their own individual RSS feeds as […]

Higher Ed TV: “The Making of Piece of Mind” from Vancouver Film School, a piece of viral-marketing art

February 14th, 2007 Karine Joly No Comments

What can you do when a video about one of your students’ academic work goes viral and gets viewed more than 500,000 times on YouTube? Easy. Just follow Vancouver Film School‘s lead. Get the student in front of a camera and do an interview to address the most frequently posted comments by YouTubers (not all […]

Are Australian freshmen really digital natives?

February 9th, 2007 Karine Joly 2 Comments

Georgina Hibberd, the soul of Templatedata, is back from her blog hiatus and writes about a very interesting study done the University of Melbourne in Australia: First year students’ experience with technology: are they really digital natives? This study of 2000 students was conducted in March 2006, during the first two weeks of their first […]

Higher Ed TV: Insider’s View series from Huntington University

February 1st, 2007 Karine Joly No Comments

Current students’ testimonials are priceless for prospective students because they offer peers’ opinions about a given institution. That’s why more and more high school seniors (and their parents) check out student blogs about college life. Huntington University, a Christian college based in Indiana, offers a series of short videos titled “Insider’s View” on its YouTube […]

Higher Ed TV: One-Question Interview to promote experts at Duke University

January 24th, 2007 Karine Joly 2 Comments

How can you convey academic expertise in a 2-minute online video? Stick to this one-question interview format used by Duke University’s Office of News & Communication. In this video available on YouTube and titled “Duke University Professor Explains Why So Many Lemur Species,” Anne Yoder, the director of Duke Lemur Center, answers a question pertaining […]

Higher Ed TV: “The Undergraduate,” University of Florida’s video shown to prospective students during campus tours

January 19th, 2007 Karine Joly 4 Comments

I saw this video at the CASE conference back in September. It was part of the keynote presentation by Joe Hice, UF Associate Vice President for Marketing & Public Relations. At that time, I really thought it was a very good candidate for a viral video campaign and mentioned it to Joe: it’s funny, smart […]

The Question: a new twist on academic blogging at West Virginia University

January 18th, 2007 Karine Joly 2 Comments

What a great and different way to promote an academic department to the campus community and the world! I know, I know, this first line isn’t very informative, but I really think West Virginia University is defintely onto something with the blog recently launched by its Philosophy department and its Web Services: The Question. And, […]