The results of the brand new Ruffalo Noel-Levitz report on the E-expectations of college bound seniors and juniors (n=3,052) will be officially released next Wednesday in Boston. But, I managed this year again to get a preview of these results – before anybody else – courtesy of Stephanie Geyer from RNL who will present the […]
Archive for the ‘Surveys & Metrics’ Category
2013 E-Expectations NL Report: Top 7 most interesting findings for #highered
The brand new Noel-Levitz report on the E-expectations of college bound seniors and juniors has been released this morning. I had the opportunity to review it several times as Stephanie Geyer from Noel-Levitz emailed me a copy of the final report a couple of weeks ago after I promised (crossed my heart and everything) to […]
The 2013 State of Mobile & Responsive Web in #highered [FULL REPORT]
How higher ed is doing with the mobile & responsive web? This is the question that the 3rd edition of the State of the Mobile and Responsive Web in Higher Ed survey report answers in a 12-page document – including results and charts. This open and independent research work is supported by Higher Ed Experts […]
Responsive web design has become the top mobile solution for #highered [SURVEY]
The State of the Mobile & Responsive Web in Higher Ed Survey As I explained in my post about mobile and web traffic increasing shares on university and college websites last week, the analysis of the survey results on the 2013 State of Web and Responsive Web in Higher Ed is now completed. The 12-page […]
Why your academic program web pages matter more than ever in #highered
Beyond the Homepage If you take care of websites in higher education, you’ve noticed we’ve had an unhealthy fascination for the past few years with website homepages (and their sliders or banners ;-), content management systems, a myriad of social media channels, mobile websites and more recently the wonderful world of responsive design. No surprise […]
Take the 2013 State of the Mobile & Responsive Web SURVEY in #highered to get the report!
So much has changed over the past 12 months in higher education. Last January, only a few higher ed professionals had started to see responsive web design as an option to serve mobile users. Now, RWD is on everybody’s mind in the higher ed web development community. What is the current state of the mobile […]
2 more reasons why the responsive web design approach makes sense for #highered [STUDY]
If you are somehow a regular reader of this blog (collegewebeditor.com in case you’re reading this in your RSS Reader or on another aggregator ;0), you know that I’ve become a strong proponent of the responsive web design approach for higher education over the past year. I know, I know: if I’m such a strong […]
The 2012 State of Social Media and Web Analytics in #highered [Survey Report]
I cannot believe that it’s only been 2 years since I launched the first edition of this survey on the state of online analytics in higher education. Back in May 2010, when I started to work with Shelby Thayer on what I called the higher ed analytics revolution, I had high hopes that we would […]
How do #highered institutions use Social Media and Web Analytics in 2012? Take this survey now to find out!
If you’ve read this blog for a bit, you know that I’m a strong believer in data-driven marketing decisions. What’s so wonderful with the online world is that we can tag, track, segment and analyze almost anything our target audiences do. After I realized in 2010 that we didn’t use online analytics as much as […]
#highered Mobile Solutions: Hitting or Missing the Admissions Target?
That’s a question I’ve been working on for a few weeks, ever since the latest Noel-Levitz report (PDF) on the mobile behaviors and expectations of prospective students finally provided us with some hard data on the most valuable pieces of content for this target audience. In a follow-up post arguing for an Admission-First approach for […]
UPDATED: The 2012 State of the Mobile Web in #highered Survey Report
UPDATE (9:30AM – Feb 21): An important typo in the % of existing mobile solutions was fixed in the report. A few weeks ago I conducted the second survey about the State of Mobile Web in Higher Ed to provide the community with some insights on the mobile web in our industry. The first survey […]
75% of College Students won’t scan your #highered QR codes
According to the study conducted by Archrival on 24 US campuses (n=500 with a +/-4.25% margin of error), three quarters of current students won’t probably bother scanning your QR codes (thanks to 2code for the tip). While the majority knows what QR codes are, only 21% managed to scan the one used for this research. […]
Why #highered is NOT there yet with social media marketing
Last week Kyle James reminded us that the Center for Marketing Research at the University of Massachussets Dartmouth had just published the results of its latest study on social media use in higher ed. With 456 interviews performed from November 2010 to May 2011 among a representative sample of 4-year institutions in the US, the […]
The 2011 State of Web and Social Media Analytics in #highered [Infographic]
Exactly 3 months ago I launched the 2nd survey on the State of Web and Social Media Analytics in Higher Education. The idea behind this survey was to take the pulse of the online analytics practice in universities and colleges. More than 350 professionals completed this survey in May. And, today, I’m happy to share […]
Want to find out about the State of Online Analytics in #highered? Complete the survey by May 12, 2011
For the past 12 months I’ve been researching, writing, presenting and advocating the role online analytics can/should play in higher education marketing. Whether on this blog, at the Higher Ed Analytics website or with the monthly benchmarking higher ed analytics survey, I’ve spent countless hours doing what I could to push the online analytics agenda […]
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