Archive for the ‘More with Less’ Category

University of Notre Dame redefines #highered websites with its redesigned mobile first responsive homepage

April 2nd, 2012 Karine Joly 13 Comments

While others were having some good April’s Fool fun with their homepage, the University of Notre Dame quietly launched a revolutionary homepage yesterday afternoon. This could well be the Holy Grail of higher ed website design: a web design based on the mobile first approach that serves content on any devices using a combo of […]

How do #highered institutions use Social Media and Web Analytics in 2012? Take this survey now to find out!

March 30th, 2012 Karine Joly 1 Comment

If you’ve read this blog for a bit, you know that I’m a strong believer in data-driven marketing decisions. What’s so wonderful with the online world is that we can tag, track, segment and analyze almost anything our target audiences do. After I realized in 2010 that we didn’t use online analytics as much as […]

Not your usual #highered Admissions Video: Beer, Blood and Applications?

March 15th, 2012 Karine Joly 4 Comments

In the latest issue of LINK published on Tuesday a video caught my eyes. Not the new (and quite unconventional) admissions video by the University of Rochester – although I totally love it and share the love on Twitter last week. [blackbirdpie url=”https://twitter.com/#!/karinejoly/status/177784123648258048″] No, what caught my attention in Dave Tyler’s Link Boxers column this […]

What the Web Analytics for #highered course taught us after 6 months, 5 sessions & 50 students

March 12th, 2012 Karine Joly 2 Comments

Exactly 6 months ago – on September 12, 2011 – I welcomed the first class of the Web Analytics for Higher Ed 4-week online course Joshua Dodson and I designed. Today, the students from the 5th session of this course exclusively targeted to people working in universities and colleges are a few days shy from […]

New Facebook Timeline Pages: A Look at Cover Trends in #highered

March 7th, 2012 Karine Joly 51 Comments

Facebook unlocked the Timeline format for Pages only a week ago. As usual with changes on Facebook, the higher ed community has been very quick at adopting the new feature. I was curious to see what some of the early adopters in higher education had done with this long-expected new format (when it was released […]

Need to create or overhaul your Mobile Strategy soon? Register for the #highered Mobile Summit (Mar 13-15)

March 5th, 2012 Karine Joly No Comments

If you work on a campus, you know that mobile has now become a top priority in higher education. Whether you have already implemented a mobile solution alone or with a vendor, it’s always smart to (re)assess best practices in higher education. Helping you in this process is the main goal of the Higher Ed […]

Responsive Web Design for #highered Course: Student Reviews

March 1st, 2012 Karine Joly No Comments

I believe in the Responsive Web Design (RWD) approach (don’t worry, among other things in life :-) I’ve published several posts about RWD in the past few months. I focused on RWD in my February column for University Business. I asked Stewart Foss from eduSyle to design a 4-week online course about RWD for our […]

UPDATED: The 2012 State of the Mobile Web in #highered Survey Report

February 21st, 2012 Karine Joly 4 Comments

UPDATE (9:30AM – Feb 21): An important typo in the % of existing mobile solutions was fixed in the report. A few weeks ago I conducted the second survey about the State of Mobile Web in Higher Ed to provide the community with some insights on the mobile web in our industry. The first survey […]

The University of Denver is going the #Infographics way to help promote a new #highered degree

February 9th, 2012 Karine Joly 1 Comment

The lead-generation websites for for-profits have used infographics to increase the number of links and social shares as part of their marketing strategy for several months. And, this is “linkbait” strategy has been VERY successful with many mentions in Mashable (including this recent article on how higher ed institutions use social media). I’ve already said […]

Responsive Web Design in #highered: One Design to Rule Them All?

February 2nd, 2012 Karine Joly 1 Comment

My latest University Business column is now available in the February issue as well as online: ” Responsive Web Design in Higher Education: One Design to Rule Them All?” In this column, I make the case for Responsive Web Design in higher ed by sharing some data, examples and tips from early adopters (even the […]

Spreading and sharing school pride (and brand) with Facebook Timeline Cover Photos #highered

January 12th, 2012 Karine Joly 3 Comments

Facebook finally rolled out its new profile format, Timeline, to all users before the holiday break. Beyond sharing in a timeline format all you ever did on Facebook (that is if you don’t edit your privacy settings), your new Facebook user profile has now a reserved space for a Cover Photo, the equivalence of the […]

Responsive Web Design in #highered: eduStyle Awards founder on converting your website to RWD

December 6th, 2011 Karine Joly 1 Comment

I’ve just completed my article about responsive design in higher education. It will be published in University Business in a couple of months (February 2012 issue). I did a few extensive interviews with early adopters as part of my research for this piece. As usual, I could only use a fraction of what I found. […]

Time to Get Strategic With Content in #highered

November 30th, 2011 Karine Joly 2 Comments

My latest University Business column is now available in the November/December issue as well as online: “Time to Get Strategic With Content” In this column, I explain why content strategy is worth the time and how to get started. I also share a few examples of content strategy in action in universities and colleges – […]

Get your #highered print magazine its iPad app for the holidays

November 25th, 2011 Karine Joly 4 Comments

If iPads are on the holiday gift lists of many, the tablet itself is definitely the mind of more and more print magazine editors in higher education. After online versions, social media channels and mobile versions, iPad applications (or should I say solutions) have become the next thing to get for people in charge of […]

Top (First) Responsive Websites in #highered

November 16th, 2011 Karine Joly 16 Comments

How do you like your site? Web? Mobile? How about Responsive? As my cutting-edge technically-oriented readers already know (but I love you the same even if you don’t yet ;0), Responsive Web Design wasn’t exactly born yesterday. The term was coined in an article written by Ethan Marcotte and published in May 2010 on A […]

Extreme makeover for your #highered online course catalog: How to turn THE catalog into an influential publication

September 27th, 2011 Karine Joly No Comments

Yesterday I got a peek at what Colleen Jones, author of “Clout: the Art and Science of Influential Web Content,” will talk about in her master class next week – on Oct 5, 2011 – on Influential Web Content Strategy for Higher Ed and this got me thinking about ways to make the dreaded online […]