The Pew Internet Life & Project has just published its latest report: “A Typology of Information and Communication Technology Users.” It is based on the findings of a daily tracking survey on Americans’ use of the Internet, data gathered through telephone interviews conducted by Princeton Survey Research Associates between February 15 and April 6, 2006, […]
Archive for the ‘Prospective Students’ Category
Find out more about your prospective and current students: Meet “Generation Next”
Even if we cross their path everyday on campus, it’s sometimes easy to forget what makes our college students tick. I’m currently doing a bit of digging for a project of mine and thought I would share with you three interesting resources about young adults: USA Today Generation Next Index I’ve seen a lot of […]
“Students on Student Technology” at XplanaZine: Live from high school
If you really want to know what’s going on in high school in terms of technology or maybe show your stakeholders what they can expect from prospective students, you should definitely check out “Students on Student Technology,” a series at XplanaZine by Katrina Rinaldi, a graduating high school senior. As noted by XplanaZine’s editor in […]
Educate your VP or President with this Business Week’s primer on social networking websites
I’ve already posted about the online social networking phenomenon that has taken such a big place in our students’ life. However, an article published by the good old mainstream media will probably have more resonance with your boss and your stakeholder. If you want to educate your director, VP or president about this topic, Business […]
What are high school juniors looking for on a college website?
Top 10 most popular activities, Top 5 most valuable info & Top 15 expectations
In my previous post “What are high school juniors looking for on a college website? Financial aid calculators, tuition calculators and online applications,” I commented about some of the results from a survey conducted on a sample of a 1,000 high school juniors to find out what they expected from higher education websites. The PDF […]
What are high school juniors looking for on a college website?
Financial aid calculators, tuition calculators and online applications
Inside Higher Education, the online higher ed magazine, has the scoop on a study conducted on 1,000 high school juniors in the United States by the National Research Center for College and University Admissions and 2 higher ed consulting companies. According to the journalist Scott Jaschik, “The study will be officially released tomorrow at a […]
What are prospective students looking for when they enter a college’s website?
With the Net generation coming to age (and going to college), this is definitely the million-dollar question… If you’re a regular, you probably know that I like to discuss possible answers in my posts targeted to Admission Offices. In an article written by Dan Carnevale and titled “To Size Up Colleges, Students Now Shop Online,” […]
A closer look at prospective students’ online performance
Today’s teenagers compose a good chunk of our prospective students and they can get bored very easily… even on the Web. According to a study conducted by the Web usability guru, Jakob Nielsen, websites targeted to teens “must be simple — but not childish — and supply plenty of interactive features”. Whether for school assignments, […]