Archive for the ‘Social Networking’ Category

Trying to connect with high school students? Think mail, email, websites and Facebook!

July 14th, 2010 Karine Joly 6 Comments

The good folks of Noel-Levitz have just released their E-Expectations 2010 Report presenting the results of their latest survey of 1,005 college-bound high school students. This 12-page report is full of really great findings that should help you fine tune your student recruitment strategy. So, make sure you download the PDF file who is made […]

Get a chance to listen to the smartest academic in tech according to Fortune. Register for Dr. danah boyd’s master class by tomorrow!

July 12th, 2010 Karine Joly No Comments

I know this is a very long title for a short post, but what I can say… Last week Fortune released its list of the smartest people in tech in several categories. Dr danah boyd, who will present an online master class about the social media practices of young adults this Thursday for Higher Ed […]

Find out what the new Facebook Analytics Dashboard can do by watching 15 minutes of this video

June 8th, 2010 Karine Joly 1 Comment

You might have heard about it after Facebook developer conference, F8, back in April but the new Facebook Analytics dashboard was officially rolled out on all accounts a few hours ago. You can access it from www.facebook.com/insights. One of the really cool new feature is the possibility to add a bit of code to your […]

Want to learn more about the social media practices of young adults? Register your institution for Dr. danah boyd’s Master Class on July 15

June 2nd, 2010 Karine Joly No Comments

With all the current buzz around the professional use of Twitter, Facebook or YouTube in admissions, alum offices or institutions at large, it’s hard to believe that social media has been around in higher ed for 5 years or so. While MySpace isn’t the talk of the (campus) town anymore, it played an important role […]

Get a nice plug-and-play Twitter page aggregating all your official accounts… courtesy of NC State Outreach Technology folks

October 16th, 2009 Karine Joly 3 Comments

Have you seen NC State’s Twitter page yet? Launched last month, it aggregates all the official twitter accounts on a single easy-to-use web page. NC State on Twitter – NC State University It looks sharp and really user-friendly. Wish you could have a similar page for your institution? Well, stop dreaming and send a thank-you […]

Social Networks: Should you go private or stick with Facebook?

October 12th, 2009 Karine Joly 3 Comments

A frightening and yet interesting thing happened to Rachel Reuben from SUNY New Paltz a few days ago. The Facebook page she created 2 years ago for her university disappeared. Rachel tried everything to get the page back as she explained in a post she wrote last week: Feeling Naked: A Tale of the Disappearing […]

7-step plan to Social Media Measurement for Higher Ed Institutions

October 2nd, 2009 Karine Joly 5 Comments

My new UB column is now available in the October issue as well as online: “Social Media Measurement 101: A seven-step plan to set up (and benefit from) a simple social measurement program “ Here are the 7 steps: 1. Define measurable goals for social media activities. 2. Choose key performance indicators (KPIs) carefully. 3. […]

Higher Ed TV: How to promote academic programs with online videos

September 2nd, 2009 Karine Joly 3 Comments

Concordia University’s John Molson School of Business has used online videos to promote its Graduate Program in Business Administration with great success. I stumbled upon this mini-series composed of 4 different YouTube videos last week and found it very compelling. What I like about these videos is their punch, simple call-to-action (go to the website) […]

Want to know why and what people retweet? Check out this draft paper by danah boyd, Scott Golder and Gilad Lotan

June 18th, 2009 Karine Joly 3 Comments

What I really like with Twitter is that it’s a great medium to get answers to most questions. Earlier this week, I asked a quick question to the people who follow me on Twitter – and the general Twitterverse: Twitter / karinejoly: Quick question: Why and what do you retweet? I got a few answers […]

Want to learn how to write right for the Web including Blogs, Facebook and Twitter? Register by next Monday for this 2-webinar series

April 20th, 2009 Karine Joly No Comments

The registration deadline for the “Writing Right for the Web” 2-webinar series scheduled on May 5 and 6, 2009 is now approaching fast. For more info and to register, you can visit www.higheredexperts.com/writingright This series features 2 speakers who have mastered the art and craft of Web writing: Tim Nektriz from SUNY Oswego and Mary […]

How to get a branded YouTube Channel for your institution? Just apply to YouTube EDU

March 27th, 2009 Karine Joly 57 Comments

It looks like the wait is finally over: YouTube just launched yesterday its new channel dedicated to videos produced by higher ed institutions and finally came up with a clear way to apply to get the education partner status. And, you can thank YouTube employees if you know any, because this baby is the results […]

Digital magazines: future, advantages, challenges and best practices

March 23rd, 2009 Karine Joly 3 Comments

About 2 months ago, I was interviewed for a CASE Currents’ article about digital magazines for alums. The article written by Douglas Vaira, Living a Digital Age, has been published in the March issue (but is only accessible to CASE members), so I thought some of you might be interested in my answers to Vaira’s […]

The registration deadline for the “Saving Big” webinars has been postponed to Friday January 30, 2009 at 9PM ET

January 27th, 2009 Karine Joly No Comments

Once again I found in my inbox this morning a message from someone who wanted to register for the upcoming webinar series: “Saving Big″ (the initial registration deadline was yesterday at 9PM). As a result, I decided to postpone the registration deadline until next Friday (January 30, 2009) at 9PM ET. Register for Saving Big […]

Facebook and other social networking websites now reach 35% of all online adults

January 16th, 2009 Karine Joly 3 Comments

Our good friends from the Pew Internet and American Life Project have just released a very interesting 17-page report about adults and social networks websites. The big news in this report is the increased interest shown by online adults for Facebook and Co according to the results of two different surveys done in May and […]

Has “FacebookGate” scared your Admissions team? Register by Friday January 9 for Social Networks MBA Webinar Series to learn about social networking alternatives to Facebook

January 5th, 2009 Karine Joly No Comments

Unless you were already on vacations or enjoying your office holiday party, you’ve probably heard about what some (and according to my sources, Andrew Careaga was the first to coin that term) have called “FacebookGate” A few days before Christmas, Brad Ward uncovered, on his blog, a scheme perpetuated by College Prowler and another company […]

Should You Twitter in 2009?

January 5th, 2009 Karine Joly 1 Comment

Happy New Year my dear regular readers (and casual browsers)! My first UB column for 2009 (actually it’s the one that was scheduled for the December 2008 issue) is now available in the January issue as well as online: “Should You Twitter? Real and effective communication, 140 characters at a time” Here’s a quick excerpt […]