I’ve tweeted on several occasion about Betsy Soler’s YouTube videos. Betsy is the community manager in charge of social media at FIU and she hosts this video series. [blackbirdpie url=”http://twitter.com/#!/karinejoly/status/90758051757424640″] These weekly videos offer a review of FIU latest news and feature comments from students and other members of the community, comments posted during the […]
Archive for the ‘Facebook’ Category
What can social media analytics do for #highered?
Measuring the return on investment (ROI) of social media initiatives isn’t easy – definitely far more difficult than using Facebook, Twitter and the likes. However, while 68% of the respondents to the second CASE survey on social media practices in higher education think measuring the ROI of their social media initiatives is tough, it’s not […]
Top 4 findings on the State of Social Media in #highered
Everybody wants to know how social media is doing in higher education lately (unless it is how higher ed is doing social media ;-) Slover Linett Strategies Inc., mStoner and CASE have just released the high-level results of their Second Comprehensive Study of Social Media Use by Schools, Colleges and Universities (you can find more […]
Share your favorite #highered facebook page to get a chance to win a $995 conference pass
UPDATE: Congratulations to Shane Donaldson from the University of Rhode Island! It’s Christmas in March (and not just because of the late snow some of us have seen last week)! You might not know it, but I always try to use the leverage I have in higher ed to get some cool prizes for you […]
Social Media Success Tip #1: Don’t toss the TOS
Have you ever read Facebook Terms of Services or promotion guidelines, Twitter Rules or LinkedIn User Dos and Don’ts? If you have, congratulations! You are among the (happy?) few. How can I be so sure? I regularly come across examples of institutions (and companies) conducting social media initiatives on these platforms in breach with these […]
Why #highered institutions should give infographics a second look
A picture is worth a thousand words. But, what about an infographic? Rumor has they might be worth millions of dollars – which is probably why they have multiplied like crazy for the past few months. A good one can get you featured on Mashable, the Holy Grail of online PR. It can result in […]
Lessons learned from Texas A&M University Social Media Scavenger Hunt
A couple of weeks ago, Texas A&M University ran an integrated (mashed up?) social media campaign on campus using not 1, not 2, not 3, but 4 of the most popular social media platforms, namely Facebook, YouTube, Twitter and Foursquare. When I watched the YouTube video announcing the campaign (on Patrick Powers’ blog), I was […]
Let’s show the power of the higher ed community!
Don’t think we can do it? Well, yes, we can. Thanks to Todd Sanders who works at the University of Wisconsin in Green Bay, we have a unique opportunity to do it very simply. We just need to rally this great community behind Todd and another member of our higher ed family, John Pederson, and […]
1-1-1 Express Book Review: “the facebook marketing book” by Dan and Alison Zarrella
It’s been awhile since my last 1-1-1 Express Book Review (see what it is in this post). Not that I stopped reading books all together, but something else always came in the way of writing these reviews. Anyway, I’m back at it. O’Reilly’s PR person sent me a pitch about the facebook marketing book by […]
Higher Ed Live: 30 minutes of weekly live streaming about the latest higher ed news and trends
Our little world of higher ed has finally its cable TV talk show – except it’s not on cable TV and it’s pretty good. It looks like Seth Odell (who works at UCLA and blogs at As Media Change) did it. After weeks of preparation Seth has launched a great new project: Higher Ed Live, […]
Higher Ed TV: Not your average library video tour by Juniata College
Last week Rick Stutz, Coordinator of E-Communications at Juniata College, emailed me to share the video tour that was created for his college’s library. This funny 4-minute video piqued my interest, so I decided to find out how it had been done. Rick Stutz, Nathan Wagoner, Director of the Digital Media Studio and John Mumford, […]
Trying to connect with high school students? Think mail, email, websites and Facebook!
The good folks of Noel-Levitz have just released their E-Expectations 2010 Report presenting the results of their latest survey of 1,005 college-bound high school students. This 12-page report is full of really great findings that should help you fine tune your student recruitment strategy. So, make sure you download the PDF file who is made […]
Find out what the new Facebook Analytics Dashboard can do by watching 15 minutes of this video
You might have heard about it after Facebook developer conference, F8, back in April but the new Facebook Analytics dashboard was officially rolled out on all accounts a few hours ago. You can access it from www.facebook.com/insights. One of the really cool new feature is the possibility to add a bit of code to your […]
Got Higher Ed Content Tales to Tell?
Submit a 10-min session proposal for the 2020 Higher Ed Content Conference
Higher Ed Jobs
- An error has occurred, which probably means the feed is down. Try again later.