Archive for the ‘PR & buzz’ Category

AMA Symposium: Get the stats on the role of social media in college choice

November 18th, 2008 Karine Joly 4 Comments

This session is presented by Richard Hesel from the Art & Science Group. Why this research? studentPOLL is quarterly survey done since 1994 about different issues with a national sample. Now, sample is done through The College Board and their SAT takers database. 90% of every college-bound students visits social networking websites (97% of African […]

AMA Symposium: Carnegie Mellon University 2.0 with a web redesign, viral videos, blogs, facebook application and the Pausch Effect

November 17th, 2008 Karine Joly 2 Comments

This session is presented by Marilyn Kail, AVP of Marketing and Communications and Jay Brown, Director of Marketing for Web Communications. First, CMU started with web 1.0 by doing a homepage redesign with a content management implementation. The old design was done in the mid-90’s and… it showed. The new design breaks with the traditional […]

AMA Symposium: Blogging Boot Camp Workshop Slides and Links

November 16th, 2008 Karine Joly 2 Comments

Here are the slides and links for this workshop I gave on November 16, 2008 at the AMA Symposium for the Marketing of Higher Education Workshop Slides Blogging Boot Camp Workshop View SlideShare presentation or Upload your own. (tags: higher ed) Workshop Links All the links Blogs examples Interesting articles UPDATE: after my workshop, I […]

AMA Symposium: Twittering, Live Blogging and Interviewing

November 15th, 2008 Karine Joly 1 Comment

Just a quick post as I’m packing this morning for the AMA Symposium for Higher Education. Karlyn Morissette and I will be live blogging/twittering as much as we can from the conference. We haven’t agreed on a hastag for Twitter yet, so feel free to follow me and I’ll make sure I let you know […]

Blogs aren’t dead… even in this Twitter age

November 11th, 2008 Karine Joly 14 Comments

For the past few days I’ve been busy wrapping up my presentation for the marathon 4-hour workshop I’ll give this Sunday at the AMA Symposium for Higher Education. And, I can report that blogs aren’t dead or “so 2004” as Paul Boutin would love his readers to believe after scanning his Wired article published on […]

Anything you always wanted to know about blogging but were afraid to ask?

October 27th, 2008 Karine Joly 14 Comments

I’m currently wrapping up putting together my slides and handouts for the following 4-hour workshop I’ll give at the AMA Symposium for Higher Education on November 16, 2008: Blogging Boot Camp: How to Start and Develop a Successful Blog Since I would have never been asked to present this workshop without this blog, I thought […]

Higher Ed TV: The University of Florida launches today its new “Remember When” TV and YouTube campaign

October 24th, 2008 Karine Joly 1 Comment

I wrote about UF previous campaigns and videos in the past. So, when Joe Hice, AVP for Public Relations and Marketing at the University of Florida, emailed me about their new Gator Nation ad campaign earlier this week, it didn’t take me long to check it out. The TV spot (that I can’t show you […]

Higher Ed Experts Update: The registration deadline for the “PR School 2.0” webinar series has been postponed to Friday October 17, 2008 at 9PM ET

October 14th, 2008 Karine Joly No Comments

My registration deadlines are probably meant to be broken… Once again I received an email asking if it was still possible to register for next week’s webinar series: “PR School 2.0” (the initial registration deadline was yesterday at 9PM). As a result, I decided to postpone the registration deadline until this Friday (October 17) at […]

Catch-up Date with Karine: Admissions – Special post NACAC conference

September 29th, 2008 Karine Joly No Comments

No post since the last edition of this series “Catch up-Date with Karine” aiming at fighting the information overload, I guess you can imagine how busy the past week has been. Anyway, here’s what I got for you with this special edition about “all things Admissions.” With NACAC’s 64th national conference taking place last week […]

Catch-up Date with Karine: YouTube Contest, Twitter, Web Style Guide, Cloud Computing Use & Homepage Data

September 14th, 2008 Karine Joly 2 Comments

Here’s the third edition of this series “Catch up-Date with Karine” aiming at fighting the information overload. Please let me know if you find it useful by leaving a comment or sending an email at karine@collegewebeditor.com. Looking for some YouTube Love? Why not suggest to your community members to take part in YouTube’s first journalism […]

Higher Ed TV: Blue has no clue where the 2 missing Butler mascot costumes are

September 11th, 2008 Karine Joly No Comments

No, it’s not another episode of the famous kid show Blue’s Clues, but it could be. Butler Blue 2 is the official and furry mascot of Butler University (as all you sports fans probably know) According to Blue’s blog (yeah, I know, dog blogs aren’t that common, but this puppy even got a greater-than-life statue […]

RISD has the president we have all been dreaming of

September 10th, 2008 Karine Joly 2 Comments

The inauguration of John Maeda the 16th president of Rhode Island School of Design (RISD) will take place this Friday. Why do I think he is the kind of presidents we have all been dreaming of? First, just look at his inauguration online guest book, created for the campus community to add their thoughts, best […]

5+1 tips to help aspiring university presidents bloggers

August 14th, 2008 Karine Joly 5 Comments

I’m officially back from my trip to Europe. I flew back yesterday and can confirm that it can take less time to come back from France than from Atlantic City (haven’t attended the eduweb conference in AC last month or heard about the journey back home for attendees? Check out this blog post to understand). […]

Blogging the Olympics: The Gold goes to UCLA

August 5th, 2008 Karine Joly 1 Comment

I know, I know, the Olympics haven’t even officially started yet, so my post title is somehow misleading. Sorry, I couldn’t help myself ;-) However, UCLA does stand a good chance of winning the gold medal in blogging. After 5 days spent offline on a very windy beach (I’m not playing the diva here, the […]

Don’t upload your higher ed video to YouTube (or other video-sharing websites) before doing these 5 simple things

June 6th, 2008 Karine Joly 2 Comments

Yesterday morning, I spent a couple of hours reviewing the 3 nominated websites for the eduStyle Awards in the “Best Use of Video” category: Boston University, NJIT and University of Notre Dame. I watched all the videos accessible from the 3 websites and even checked out the YouTube channels of these 3 institutions. After spending […]

Higher Ed TV: Caps and Gowns 101 by UCLA Newsroom

June 5th, 2008 Karine Joly 2 Comments

Commencement season is upon (or behind) us, and this Youtube video produced by UCLA Newsroom is very timely. I got the tip in an email sent by Seth Odell from UCLA Newsroom starting with “Hello higher ed friends” (Geez, and I thought I was special — Next time, how about just “Hi” or “Hello,” so […]