Higher ed web analytics benchmarking & me: a long (love) story Since 2010 I’ve developed an unhealthy interest in anything related to the use of web analytics in higher education (long before we actually launched Higher Ed Experts’ 4-week online course on Web Analytics for Higher Ed) including several surveys on how you use Web […]
Archive for the ‘Higher Ed Experts’ Category
Back-to-School for #highered pros: 5 ways to stay relevant in your job
In higher ed, learning is ALWAYS part of your job Now that most students and faculty members have made it back to campus (or will this week), it’s time for you to think about YOUR back-to-school, right? Whether you are a web professional or a social media practitioner working in higher education, you know that […]
Why 500 of your #highered colleagues have taken @higheredexperts certificate online courses
Can a hunch make an impact on 500 careers in higher education? Looking at the enrollment data at Higher Ed Experts, it looks like it :-) Exactly 3 years ago, it’s on a hunch that I asked Joshua Dodson to work with me on a crazy idea: a 4-week online course to help professionals working […]
Got Content issues? Register your team for the 2014 #highered Content Conference (Apr 30, 2014) #HEC14
“What about content?” If you have ever heard this question while planning or discussing a website redesign, a social media campaign or an email marketing program at your school, the 2014 Higher Ed Content Conference is for you, your team — and all your content contributors on campus! With its different audiences, goals and content […]
Top 2014 #highered Web and Social Conferences & Events
A Higher Ed Conference Guide? Every year I publish a post with my selection of top higher ed conferences and events. Since 2006 I’ve spent a lot time thinking, reviewing, attending and some time presenting at higher ed conferences. When you run a professional school like Higher Ed Experts, it’s important to stay on top […]
A big thank you and a question after 9 years of #highered blogging
I’m going personal (and a bit emotional) today. Wow, I’ve been blogging about web, communications and social media in higher education for 9 years (13 of blogging in total if anybody is keeping scores ;0). I’ve actually been at it long before we talked about social media – yep, it was first called “new media,” […]
The next big thing(s) for #highered Analytics in 2014
It’s amazing how data and digital analytics have become a crucial part of the big picture in higher education — and elsewhere. Yet, it’s just the beginning. According to many in the digital analytics industry, 2014 will be the year where marketers embrace and unleash the power of data – big or small. While I’ve […]
Behind-the-Scene: Redesigned #highered Academic Program Pages at @wagnercollege
While prospective students have always seen the college experience as much more than the degree they get when they graduate, majors and academic areas of interest are an important part of the decision process for students — and their parents. That’s the reason why I tried to raise awareness around academic program pages earlier this […]
Gone responsive in #highered: Rutgers School of Dental Medicine’s website
Rutgers School of Dental Medicine launched its redesigned responsive website in October. Thomas Minnefor was among the first higher ed professionals to take the 4-week online course on responsive web design taught by eduStyle Founder, Stewart Foss.. I’m always excited to learn about new responsive sites in higher ed, but it’s even more exciting when […]
Take part in the 2nd #highered web analytics conference: Submit a proposal by Dec 4!
Calling all higher ed web analytics friends to the rescue Do you think it’s time to get better with digital analytics in higher education? Are you in charge of making sense of all the analytics data for your unit? Have you ever lost yourself in Google Analytics reports, dashboards and, oh, the possibilities? Come share […]
12 +12 #highered sessions to attend at #heweb13 from Oct 6-9, 2013 in Buffalo, NY
My love story with the High Ed Web conference I attended my first High Ed Web conference 6 years ago in Rochester, NY. It was called HighEdWebDev at that time. It was the first time I presented and blogged this conference. I asked volunteers to help me live blog the conference (want to know what […]