Note from Karine: This year, I’ve asked all the eduWeb speakers working in universities/colleges to share in 140 words or less the biggest take-away from their presentation or table talk. If you’ve attended this session, feel free to weigh in by posting a comment, a question or a suggestion. Ask yourself two questions: Does your […]
Archive for the ‘Email’ Category
Thinking about outsourcing email and other apps at your institution? Submit your questions for the main players, Google and Microsoft
Sorry for my light blogging, but I have been working on a few projects lately… and something had to give. One of these projects is a feature-long article for the August issue of University Business (it’s due June 1st – it’s a magazine, not a blog ;-) about email outsourcing in higher education. If you […]
The HighEdWeb Association found my long lost brother… Matthew Joly
Today, they even sent “Matthew” an invitation for the 2008 HighEdWeb Conference. Problem is I don’t have a brother and haven’t planned (or ever thought about it for that matter) any gender-changing surgery. Lori from the conference committee gave the explanation in a blog post posted yesterday: Due to a mail merge snafu with our […]
From outsourcing email to outsourcing IT?
Today, Inside Higher Ed has a great well-researched and well-written piece about a trend that will change the face of IT departments on most campuses in a few years: “When emailed is outsourced.” (Don’t forget to share it with your IT folks!) In his article, Andy Guess, Mr. Technology at IHE, gives a very good […]
Live from HighEdWebDev 2007: Marketing and Communications in Higher Education IT Organizations — Nuances, Challenges, Successes
The first session I attended this morning was presented by Karen M. Hackett and Jim Leous from Penn State University. Both explained how the ITS department at Penn State has moved into the “communication age” (my words, not theirs) by adopting the very disruptive approach of “radical transparency.” While IT departments usually are known to […]
Live from EduWeb 2007 in Baltimore: Email Campaigns That Work
Sharaf Atakhanov, Senior Media Developer at Temple University presented a very interesting session today in Baltimore: “Email Campaigns That Work.†He even shared the PDF file of his presentation online. Drew Stephens, web designer at the University of Arkansas at Little Rock, is one of the six very nice people who agreed to share their […]
Interested in the state of print and electronic publications in higher education? Take the online survey now to receive the results with an executive summary highlighting best practices!
I’ve put together a short online survey to get a better idea of the state of print and electronic publications in higher education. The results of this survey will be used for my next University Business column to be published in October 2007 and for a study I’m conducting on this topic. My goal is […]
Why you should think twice before using email for your next recruitment campaign
Email might be cost-effective, but it’s not be the best way to reach prospective students anymore. Don’t believe me? You don’t have to (although I would have appreciated it ;-) — just look at the following results from the national survey conducted with high school juniors I mentioned in a previous post: 64% said they […]
Almost Live from EduWeb 2006: Research and Tips to Use Mass Emailing Effectively
Back in Ithaca NY, Aba Blankson sent this report about the session she attended yesterday at EduWeb in Baltimore: “HTML Email & Flash Appeals The Basics and Beyond,” a session presented by Andrew Iskowitz. The development track sessions at the conference have been quite informative. The presenters have provided great insight, but I’ve also learned […]
The University of Alabama swaps iTunes for targeted prospective students’ email addresses
Friends are very precious, but iPods can be ferocious. Even if a 99-cent song doesn’t seem to be such a big deal, feeding the small digital beast can become a costly habit, especially on a college student’s budget. The people in charge of student recruitment at the University of Alabama have not only realized it […]
Alum email addresses for life: investment or waste of time?
Alum email addresses are now considered as very hot commodities by your university/college alum association and advancement office. Email is a cost-effective, efficient and easy way to develop and nurture mutually beneficial relationships with alums. So, how do you get these email addresses? There are 2 different options to harvest these valuable addresses: you can […]
Get your weekly dose of collegewebeditor.com in a box
If you read these lines in your favorite RSS reader, you can probably skip this post. RSS may be my (your?) news delivery platform of choice, but it hasn’t dethroned email in everybody’s heart yet. At the request of a few regular readers, I’ve decided to make the email-crowd’s life a bit easier by launching […]
Campus emergency alerts: time to switch to RSS?
Email was a great way to communicate a message to the masses, before spammers realized how much money they could make by delivering their junk directly to our inboxes. Nobody likes spam: it wastes a lot of our time and eats up a lot of our internet service providers’ (ISP) bandwidth. As a result, millions […]
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