Why watch the 2018 Higher Ed Analytics Conference with your #highered team? #hea18

February 1st, 2018 Karine Joly No Comments

Missed the 2018 Higher Ed Analytics Conference?

If you’ve attended any of the 5 previous editions of this conference, you know that the HEA Conference is to higher ed digital analytics what the Super Bowl is to football – with new and returning players but always a brand new game!

We saw the A-game of the 12 players from the 2018 edition of the Higher Ed Analytics Conference on V-Day and it was love at first sight!

The conference has many, many practical learning outcomes but a unique goal: to help you show that YOUR work matters at your school.

So, what will your team learn by watching the 2018 Higher Ed Analytics Conference on-demand?

Here’s a short list to give you an idea:

  • why and how to rally all your stakeholders around your analytics strategy and your institution-wide tagging initiative
  • advanced how-tos to go to the next level with Google Tag Manager, Google Optimize or your reporting
  • practical examples on how to go beyond vanity metrics on social media.
  • how to do the difficult, if not the impossible by measuring the impact of mailed print pieces or digital branding campaigns
  • great tips to assess the performance of your search engine optimization (SEO) initiatives

Interested? Get a 12-month on-demand pass for your team to watch the 2018 Higher Ed Analytics Conference.

2018 Higher Ed Analytics Conference

Got a question or comment?