Archive for the ‘Alum Association’ Category

Joost: another delivery channel for the videos produced at your institution?

September 12th, 2007 Karine Joly 1 Comment

Everybody is talking about online videos lately (well, the fact that it’s Day 2 of the Higher Ed Experts’ series about online videos might explain some of the chatter in my virtual neighborhood ;-) A recent report by the Pew Internet and American Life Project confirms that online videos have become a must-have web features […]

3 questions to a higher ed blogger: Andrew Shaindlin, Executive Director of the Caltech Alumni Association from “Alumni Futures”

September 10th, 2007 Karine Joly No Comments

Executive Director at the Caltech Alumni Association, Andrew Shaindlin has been blogging at Alumni Futures since last February, but managed to make my list of 5 bloggers that make me think last May by posting regularly well-researched, well-written posts targeted to alumni professionals. 1) Why did you decide to start your blog Alumni Futures in […]

Need help to launch your online video initiative this Fall (or later)? Register by Friday for “Lights, Camera, Action – How to Add Online Videos to Your Marketing Mix”

August 29th, 2007 Karine Joly No Comments

I’ve already posted a couple of times about this 3-webinar series about online videos scheduled on September 11, 12 and 13 (with the 50% discount for HEE members, the total price for the webinars is just $150 – more information is available at www.higheredexperts.com/onlinevideos) I designed for Higher Ed Experts, so this is just a […]

Higher Ed Experts Update: Fred Stutzman quoted in this week’s cover story of Newsweek, “Facebook Grows Up”

August 22nd, 2007 Karine Joly No Comments

After interviewing Fred Stutzman for my UB column about social networking websites, I invited him to present the first session of Social Networking Websites Week, the 5-webinar series I designed for Higher Ed Experts: October 1st, 2007 1PM-2PM ET Visa for MySpace and Facebook: do’s and don’t’s for higher ed institutions exploring the new social […]

Higher Ed Experts Update: Already more than 100 registered members in 24 hours

April 25th, 2007 Karine Joly No Comments

Here’s a quick update about Higher Ed Experts, the new community-oriented website I’ve just launched. First, let me thank you all for your interest and support: more than 100 registered members in 24 hours… This has already expected my wildest dreams. I would also like to apologize to the dozen of vendors, consultants and other […]

Why should university alumni associations blog? Because… it works

April 4th, 2007 Karine Joly No Comments

Executive Director of the Caltech Alumni Association at the California Institute of Technology, Andy Shaindlin started a blog, Alumni Futures, targeted to his professional peers last February. In a post titled “Should Alumni Associations Be Blogging?”, Andy dares alumni associations to get in blogging mode, because blogs are great community-building tools: Here’s an idea for […]

Higher Ed TV: Francis Ford Coppola on Hofstra University

March 5th, 2007 Karine Joly No Comments

Did you know that Francis Ford Coppola graduated from Hofstra University, the largest private university on Long Island, New York? I didn’t. And, I had never studied this institution’s marketing initiatives before I discovered this interview of Francis Ford Coppola on YouTube – as any prospective students or parents (well, anybody actually, but you get […]

Facebook New Share Links Feature: A New Tool for Your Viral Marketing Initiatives Targeted to Students

October 31st, 2006 Karine Joly 6 Comments

Facebook has just released a new feature called “Share Links.” This was announced on the Facebook Blog a few hours ago: “Starting today, there are links to share on Facebook planted all across the Internet, from the articles at Time to the videos at Photobucket. The idea is that when you’re reading or watching something […]

Alum email addresses for life: investment or waste of time?

April 29th, 2005 Karine Joly 2 Comments

Alum email addresses are now considered as very hot commodities by your university/college alum association and advancement office. Email is a cost-effective, efficient and easy way to develop and nurture mutually beneficial relationships with alums. So, how do you get these email addresses? There are 2 different options to harvest these valuable addresses: you can […]

Any Social Security numbers in your alum database?
Make sure your security experts check it

March 18th, 2005 Karine Joly 1 Comment

Well, Social Security numbers are probably not the best unique id for your alums (or students). With identity theft horror stories in the news and computers never totally safe from hacker attacks, it’s definitely time for some changes in higher ed alum databases. At least, fo the sake of your good relations with your alums… […]

From graduation to alum registration in less than 5 minutes

February 22nd, 2005 Karine Joly No Comments

In the last issue of its email newsletter, IAC has an interesting idea for colleges and universities wanting to keep in touch with their alums: First, it was an idea in the brain of Gary Toyne, the Alumni Director of Weber State University. Unfortunately, he didn’t have the computers he needed to get put his […]