My latest University Business column is now available in the November/December issue as well as online: “Getting your email in their inboxes: Using email service providers for improved deliverability of messages to external audiences” In this column, I try to explain why it is important to work with a professional email service provider if you […]
Archive for the ‘Publications’ Category
How to create and publish email newsletters with WordPress
Email newsletters and WordPress have been on my mind today for two reasons: I’m presenting a session on how to use WordPress to create the online version of your print magazine at the CASE Conference for Publications Professionals in New Orleans on Thursday. I’ll be hosting Email Newsletters 360: How to create email newsletters that […]
Higher Ed Experts Webinars: Email Newsletters, Photo, Video, Live Streaming, Web Content Strategy, WordPress and Redesign
Now that I’m almost done with conference season (4 down -EduComm, eduWeb, High Ed Web & SIM Tech- and 1 to go – CASE conference for publication professionals), it’s time to share the program I designed with my faculty team from Higher Ed Experts for folks working in institutions. As I explained last week at […]
Interested in the state of print and electronic publications in higher ed? Take the survey, get the results!
In 2007 and 2009, I created a survey about the state of print and electronic publications in higher education. Each time, more than 200 institutions took the time to answer my questions. Over the past 3 years, the budget crisis seems to have accelerated the shift from print to electronic when it comes to higher […]
How an award-winning magazine is made: Illumination from the University of Missouri
The online version of Illumination, a magazine published by the University of Missouri, won both best online magazine eduStyle awards (judged and People’s choice) this year. As a judge for this category, I was really impressed by the quality of its design and the great use of multimedia. That’s why I contacted Illumination’s designer, Joshua […]
Why use WordPress for the online version of your college magazine?
As you probably know, I’ll be hosting “Start the (Word)Presses: How to create the online version of your print magazine or newsletter with WordPress” next Thursday (Jan 21st). I designed this 2-webinar series to help magazine editors get a good and practical understanding of how WordPress can help them create an easy-to-produce online version for […]
University Affairs launched its newly redesigned magazine and website
University Affairs, Canada’s publication about higher education (or post secondary education as it’s said up North), unveiled earlier today its new web and magazine redesigns. If you want to learn more about this combined redesign (very nice integrated approach between print and web by the way), go read this blog post by Leo Charbonneau. And, […]
Will Apple iPad, Amazon Kindle DX, and Sony Reader bring PDF versions back in style for online readers?
Web professionals have always frown upon the use of PDF as the online version of a print newsletter or magazine. For some publication officers and college magazine editors, PDF is an easy way to provide the online version of their hard print work. Just take the final file from the designer (PDF has been used […]
Register for Start The (Word)Presses by January 11 and get 3 extra webinars for free
I don’t know about you, but I’m always excited by the world of possibilities a new year offers. So, let me wish you the best for 2010. I gotta feeling it’s gonna be a good, good year (can’t you see me singing to the famous tune of the Black Eyed Peas?) I’ve got a few […]
Higher Ed Experts Webinars in 2010: WordPress for Magazines, Web Redesign, Analytics and Open Source CMS
And, that’s just for January, February, March and April 2010. I’ve tried to put a program that will help you do your job even better at a time where you are asked to do a lot more with a lot less (time, money, staff…) As usual, places are limited, so it’s always wise to register […]
Swarthmore College runs the online version of its magazine on WordPress
Since I started this blog in February 2005 with its version 1.2, WordPress has become one of (probably the) best online publishing tool out there. Can you believe version 2.9 will be released in a couple of months? Naturally, as higher ed print magazines have started to go digital or even paperless, more and more […]
The ABCs of Mobile Marketing for Higher Education
My fifth UB column for 2009 is now available in the July/August issue as well as online: “The ABCs of Mobile Marketing: Words to know in exploring this new frontier in higher education marketing” The ABCs of Mobile Marketing I added a QR code to the column, but it got resized at printing time – […]
Stop the Presses: How to go digital with your mag. Register by July 3rd for this 3-webinar series
UPDATE: I’ve decided to postpone the initial registration deadline to this Friday – July 3rd, 2009 – to allow you to use your 2009-2010 professional development budget if you’re interested in this series. To register, visit www.higheredexperts.com/stopthepresses Just a quick reminder about the next 3-webinar series (an updated version of the series that was given […]
From print to web publications in 5 steps
My fourth UB column for 2009 is now available in the June issue as well as online: “2010: Print to Web Odyssey? A five-step plan for assessing and negotiating the transition from print to web publications” BTW, If you want to learn from editors who went digital or totally paperless with their magazine or newsletter, […]
The 2009 State of Print and Electronic Publications in Higher Ed Survey Results
As you might know, I conducted an online survey a couple of months ago to assess the state of print and electronic publications in higher ed. This was an updated version of a previous survey I did in the summer of 2007. A total of 198 professionals working in institutions representing more than 2.3 million […]
Are higher ed magazines just under scrutiny or already under attack? 148 higher ed editors weigh in
Times are tough for anybody working on print publications. With tighter budgets come more and more questions related to the costs and ROI of any printed pieces. Magazines are no exception. In this context, a bit of research never hurts – and can even help balance the need to streamline budgets while keeping readers and […]
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