In our industry mobile is the new black, right? More seriously, as you know, it is the future of web browsing – and thus, it would be plain stupid to ignore it. So, if you don’t have a mobile solution yet, chances are you are currently working on it or planning it. According to the […]
Archive for the ‘Mobile’ Category
Almost live from #hewebroc: Developing a Progressive Mobile Strategy
I don’t know about you, but I miss live blogging during conference season. Tweets are great, don’t get me wrong, but let’s say they are not always optimal to get the gist of a conference presentation you can’t attend (that is unless somebody Storify those tweets). Last month, Rob Engelsman won one of the Higher […]
The State of Mobile Web in #highered Survey Report
In February 2011 I ran my first survey about the State of Mobile Web in Higher Ed to provide the community with some insights on the new challenge that the mobile web has become. The survey was a real success as a total of 230 professionals working mainly in the marketing, communication and web offices […]
Lessons learned from Texas A&M University Social Media Scavenger Hunt
A couple of weeks ago, Texas A&M University ran an integrated (mashed up?) social media campaign on campus using not 1, not 2, not 3, but 4 of the most popular social media platforms, namely Facebook, YouTube, Twitter and Foursquare. When I watched the YouTube video announcing the campaign (on Patrick Powers’ blog), I was […]
Let’s find out about the State of the Mobile Web in #highered
There has been a lot of chatter about the mobile web in higher education for the past week after the Chronicle published “As the Web Goes Mobile, Colleges Fail to Keep Up,” an article written by Josh Keller. According to the title of Keller’s article, the state of the Mobile Web in higher ed ain’t […]
How to create and publish email newsletters with WordPress
Email newsletters and WordPress have been on my mind today for two reasons: I’m presenting a session on how to use WordPress to create the online version of your print magazine at the CASE Conference for Publications Professionals in New Orleans on Thursday. I’ll be hosting Email Newsletters 360: How to create email newsletters that […]
How Southeast Missouri State University built its mobile website with the higher ed mobile web open source platform
Southeast Missouri State University launched its mobile website in January this year. When I heard the news I was very pleased because a team from SEMO had attended the Going Mobile Webinar Series in October 2009. A few months ago Thomas Marrone, Web Design & Support Manager at SEMO Marketing & University Relations emailed me […]
Facts and stats to make the case for your mobile website
I started to write about the mobile web in higher education about a year ago (The ABC of Mobile Marketing for my University Business column), but I know I’ll be writing more and more about it in the coming months (and not because of the August 4 “Going Mobile” webinar series by Higher Ed Experts). […]
Going mobile at your institution soon? Follow “Mobile in Higher Ed,” a new blog by WVU Dave Olsen
I’m really excited to announce that Dave Olsen from WVU has finally decided to blog at Mobile in Higher Ed. Dave did a tour-de-force last summer by developing in 19 days WVU mobile website. Last year he used the MIT Mobile platform. He has kept modifying the platform ever since to make it easier to […]
Higher Ed Experts Webinars: Web Writing Boot Camp, Going Mobile and Usability Testing 360 in May and June
I don’t know about you, but lately, I’ve struggled to get all the things on my to-do done. Mostly because my list is getting longer by the minute… While there’s a lot of pressure on your schedule, it has never been as important to make sure your skills are up-to-date as it is today. That’s […]
Higher Ed Websites Gone Mobile
My latest UB column is now available in the February issue as well as online: “Websites Gone Mobile: More institutions exploring—and succeeding with—mobile web” In this column written last December (so many new mobile websites have been launched since then – I’ll post even more examples in the coming days), I provide a few examples […]
Find out how NCSU Libraries built their mobile website
I’ve just finished watching the recording of a live webinar about the mobile website of North Carolina State University Libraries: Library in Your Pocket: Strategies and Techniques for Developing Successful Mobile Services. This free 60-minute webinar was presented by David Woodbury, Libraries Fellow and Jason Casden, Digital Technologies Development Librarian at North Carolina State University […]
Will Apple iPad, Amazon Kindle DX, and Sony Reader bring PDF versions back in style for online readers?
Web professionals have always frown upon the use of PDF as the online version of a print newsletter or magazine. For some publication officers and college magazine editors, PDF is an easy way to provide the online version of their hard print work. Just take the final file from the designer (PDF has been used […]
The registration deadline for Going Mobile Webinars has been postponed to this Friday (October 16) at 9PM ET
Last week, I attended the rehearsal of Dave Olsen‘s webinars on how to create a mobile website for your university in 24 hours or less. And, I’m happy to report that he has really done a lot of work to make the implementation of MIT Mobile Web very easy through the integration of some Google […]
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