As announced in my previous post, HigherEd BlogCon started yesterday on a computer near you. The best thing about this free online conference is that you can “attend” presentations whenever you have time. I didn’t get a chance to catch one of the two presentations scheduled yesterday that picked my interest in the teaching track, […]
Archive for the ‘Good Tips’ Category
Live from HighEdWebDev 2005 in Rochester: Steve Krug’s good tips on website usability in colleges and universities
As announced in July, Steve Krug, the author of “Don’t Make Me Think! A Common Sense Approach to Web Usability,” gave the keynote presentation of HighWebDev05 in Rochester yesterday: “Why it S*cks to Be You.” Brian Phelps, Web manager at the University of the Pacific but also the expert behind PhelpsTeKnowledge has accepted to share […]
Live from Salisbury’s Web Communications and Strategies Conference: Good tips about web content audits from an information architecture professional
As announced earlier this month, I’m currently attending the Web Communications and Strategies Conference at Salisbury University. This morning, I had the opportunity to ride with Elaine Montambeau from the College of Charleston and Thom Haller, the consultant behind Info Design. Thom also teaches information architecture at several universities and works for several governmental agencies […]
How to fight back against the soaring costs of pay-per-click ads on search engines
Have you checked the rates to buy some pay-per-click ads lately? You know, the kind of sponsored results that pop up at the top of the page when somebody types the name of your university or college in Google’s and Yahoo’s search boxes. According to “Colleges Challenge Web-Advertising Practices of For-Profit Institutions,” an article published […]
Wikipedia articles: background information for journalists?
In my post “Search Engine Optimization: Why and how to optimize your college’s article in Wikipedia,” I explain why Wikipedia articles are about to become more and more important for search engine optimization before adding: Now is probably a good time for your marketing/communication office to make sure the Wikipedia article about your college or […]
Search Engine Optimization:
Why and how to optimize your college’s article in Wikipedia
Yahoo! showed its strong interest for Wikipedia in announcing an important gift in hardware and resources in a joint press release last week: Wikimedia Foundation, a non-profit organization that develops and maintains free open content for the public, and Yahoo! Search, a leading global search engine, today announced that Yahoo! Search will dedicate hardware and […]
Higher ed website redesign: how you can build your case
In my previous post “higher ed website redesign: why you should build your case,” I discussed how important it was to make a good case to “sell” the redesign to VPs and Website Stakeholders. I think the result-oriented approach is the most efficient to convince decision makers. By including as many measurable data points as […]
Higher ed website redesign: why you should build your case
People don’t like change – especially on THEIR website. Although you know it’s time to redesign your old graphic-intensive non-ADA compliant website launched 5 years ago, you’d rather live in fear of being featured on webpagesthatsuck.com than use the “R-word.†In the second part of the series “Why most university websites suckâ€, posted on her […]
Content Management System 101: how to evaluate a web CMS?
Whether you have already crossed that bridge or not, you know that the selection of a web content management system (CMS) is a very big decision to make (or sell to your website stakeholders). Selecting a CMS can be a difficult and long process. Most of the time, you will have to ponder about the […]
Do you print French, Dutch or Spanish?
Did you know that the world doesn’t agree when it comes to paper formats? We may use letter and legal in the US, but the rest of the world print and write on a slightly different paper format called A4. Why should you care about A4? What seems to be a detail can actually become […]
Got Higher Ed Content Tales to Tell?
Submit a 10-min session proposal for the 2020 Higher Ed Content Conference
Higher Ed Jobs
- An error has occurred, which probably means the feed is down. Try again later.