Just forward this article published yesterday in the eMarketer newsletter (but hurry, these are usually only accessible for a limited-time only): “Student Noses Buried in Facebooks”.
According to Youth Trends’ February 2008 “Top Ten List Report,†Facebook and YouTube are included in the top 3 picks for favorite websites – ahead of Google – named by college students.
Heard recently about Facebook fatigue? Here’s eMarketer analyst’s take on the new buzz word:
“Although some have suggested that consumers are less interested in social networking than they once were, that is clearly not the case for college students,†said Debra Aho Williamson, senior analyst at eMarketer. “On campus, social network sites remain a key place for communication, socializing and goofing off.”
Nothing really new for you and me here, but if it never hurts to share some stats to get your point across.