As you know, a lot of admission offices in universities and colleges across the country (and probably the world) have started to use blogs maintained by current students to give to high school students a preview of the college experience at their institutions.
At Ball State University and other institutions, admission offices recruited a few freshmen to share their first-year experiences on their own individual blogs.
College life being what it is – busy and demanding, posts on these individual blogs might not be as regular as they should to catch a real dedicated audience. That’s why the “group-blog” approach adopted at Colgate University and more recently by The University of Sydney (as announced yesterday by Georgina Hibberd) may be the best one.
For ‘gate life or Sydney Life, a handful of freshmen have been recruited to blog their experience on a unique blog – which results in more frequent posts with different voices.
By introducing some kind of competition among the student bloggers – “gosh, she posted twice last week, I’d better find something to blog about today” – I bet that these group blogs end up with more posts than the sum of all posts that would have been posted on every single individual blogs.