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Archive for the 'Surveys & Metrics' Category



Exactly 10.6% on Web site and other electronic formats (e.g., e-mail, text messaging) and 24.1% on printed materials (e.g., viewbooks, brochures, letters) according to The Chronicle Survey of Undergraduate Admissions Officers published in its May 2 issue.
The survey results which are only available to subscribers of the print or digital versions (but if you really […]

I’ve put together a short online survey to find out if and how paid advertising and sponsorship are used in magazines and newsletters published by universities and colleges.
The results of this survey will be used for a study I’m conducting on this topic and a future article.
This online survey should take you 3 […]

Today’s kids are tomorrow’s prospective college students, right?
That’s why “The Kids’ Social Networking Study,” a study conducted by Grunwald Associates LLC and released earlier this week, could be particularly interesting as higher ed institutions start to work on their next marketing strategy to face the upcoming decrease in the prospective student pool.
The study is comprised […]

Ok, I know, my headlines are horribly long (and as a result so are my post URLS - hint: use tinyurl.com if you want to share a post with coworkers), but I promise there is a reason to this madness ;-)
Anyway, I’m a bit late to the party as the survey report I’m writing about […]

A couple of months ago, Elliot Lopez, Project Manager for University Communications at the University of California, Davis created a survey about CMS (as in Content Management System) in higher education.
Elliot just emailed me to let me know that the results including answers from 129 institutions have just been published on his team blog:
Initial highlights […]

My fifth UB column for 2007 is now available in the October issue as well as online: “Demand Print or Print On Demand?”

For a reason unknown to me, the online resource box of the column is offered as a graphic file instead of the usual link list. So, here are these links for your convenience:

“The […]

Last July, I launched an online survey about the state of print and electronic publications in higher education to help me with two projects of mine:

my column scheduled for the October issue of University Business
a study I conducted for a big public university over the summer.

When I asked you to take part in […]

I’m glad to introduce the first event of a new series called “30 minutes with a Higher Ed Expert.”
The plan is to try to schedule one of those free online events per month.
As regular readers might know I signed a yearly contract with WebEx for Higher Ed Experts, and I thought it would be […]

Reader and HEE member Elliot Lopez, Project Manager for University Communications at UC Davis, has beaten me to the punch with his online survey about Web CMS in higher ed. This was indeed on my to-do list for September ;-)
Anybody contemplating a CMS selection and implementation in higher education will kill for some fresh data […]

Just do like today’s teens…

“Nearly two-thirds of the young people surveyed said they think that the Internet, instant messaging, cell phones and other technologies make people happier, and 61% said those things make them feel closer to their family,” said eMarketer senior analyst Debra Aho Williamson.
But, the relationships between teenagers/young adults and technology go even […]

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