News and Tips for Higher Ed Pros

7 guest bloggers, 14 posts in just 5 days and a very happy, excited Karine… live from her office.
It felt like my good old days of journalism…
While some of you might have thought that their RSS readers were going crazy with so much action, I’m sure everybody will find something interesting in the excellent [...]

Natalie DiPasquale, one of our guest bloggers at EduWeb, attended another very, very interesting presentation: “Marketing Your University with Dynamic Print, Immersive Websites and Streaming Media” by Ryan Fisher, Director of Web Development at Furman University. Her report got me all excited when I read and edited it — especially the last line.
Another interesting session [...]

Kesha Boyce Williams attended “Auditing for Results,” a presentation given by Jon Mikel-Bailey (Wood Street, Inc.) at EduWeb earlier this week. Kesha sent this report
What you should do: Examine your Web site - look at navigation, detail, general design, depth of information, clarity of information.
Why you should do it: If you don’t do [...]

Patricia Baldridge, Vice President, Marketing & Public Relations, Christopher Davis, Director, Web Communications and Kathleen Kissane, Senior Associate Director of Undergraduate Admissions (Philadelphia University) presented their case study “Online Student Journals as Effective Recruitment Tool” earlier this week at the EduWeb Conference in Baltimore.
Nalatie DiPasquale, Online Relations Manager at Ripple Effects Interactive, is one [...]

Yesterday at EduWeb in Baltimore, Shane Colvin attended the presentation given by Nina Sossen, another of our guest bloggers and the Web Communications Director at the University of Massachusetts Amherst: “To Blog or Not to blog.”
Nina Sossen began her presentation by describing what a blog is and how it came about.

What, when and [...]

Back in Ithaca NY, Aba Blankson sent this report about the session she attended yesterday at EduWeb in Baltimore: “HTML Email & Flash Appeals The Basics and Beyond,” a session presented by Andrew Iskowitz.
The development track sessions at the conference have been quite informative. The presenters have provided great insight, but I’ve also learned [...]

Another session Rachel Reuben was supposed to cover got canceled today, so she decided to share some of the buzz going on in the hallways at EduWeb in Baltimore…
Unfortunately the speaker for the Mobile Web Design session did not show up this morning, so instead I thought I’d give a brief overview of the common [...]

Drew Olanoff attended “The Usability Drive Homepage: Design a User-Centered Approach,” a presentation given by Matthew Winkel (The College of New Jersey) yesterday at EduWeb. Drew sent this report this morning.
Matthew Winkel started off by talking about indirect and direct marketing techniques, but the main theme of his presentation was brand testing.
User feedback [...]

Steve Kappler (Stamats) presented a session titled “Building a Brand that Matters,” yesterday morning at the EduWeb Conference in Baltimore.
Shane Colvin from the University of Oslo is one of the seven very nice people who agreed to share their notes with all of us who couldn’t attend the EduWeb conference this year. [...]

Brian Hantman (University of MD, Baltimore) presented a session titled “Thinking Outside the Table: Designing the Websites with CSS and XHTML,” yesterday morning at the EduWeb Conference in Baltimore.
Aba Blankson, a Webmaster at Cornell University, is one of the seven very nice people who agreed to share their notes with all of [...]