Yesterday I got a peek at what Colleen Jones, author of “Clout: the Art and Science of Influential Web Content,” will talk about in her master class next week – on Oct 5, 2011 – on Influential Web Content Strategy for Higher Ed and this got me thinking about ways to make the dreaded online […]
Archive for the ‘YouTube’ Category
It’s Friday, Friday in #highered: Oberlin College President, VPs and Deans lipdub Rebecca Black
I’ve just watched this video released yesterday and I want to make sure you see it (hey, it’s Friday!) it is a very well-done parody from Rebecca Black’s hit song, “Friday,” by a group of senior administrators – including the President – at Oberlin College starring in this video created to honor the graduating seniors […]
How Furman University got more than 50,000 views with a Flashmob
Flashmobs on campuses and elsewhere have multiplied over the past few years – to the point they usually don’t get too much attention on the Web. While they might look passe to some web and social media professionals in higher ed (you know who you are ;0), the recent flashmob done by 200 Furman University […]
Perfect Web Pitch to Prospective Students: Why Choose FHU?
With the submissions for the 2011 eduStyle Awards closing today, the past week has seen many shared their best higher ed websites at eduStyle. That’s why I kept an eye on the eduStyle twitter account and quickly checked Why Choose FHU? after seeing this tweet from Stewart Foss: [blackbirdpie url=”http://twitter.com/#!/edustyle/status/65868058224361474″] And, gosh, was it worth […]
Rolling through the Campus Tour Video – and its budget: EM Strasbourg Business School
I’ve featured a good number of campus tour videos on this blog, but this one is a first. Not because it’s from a Business School based in France (I don’t get pitched stories often by European institutions, but I’m interested in any good examples no matter where they come from), but because this campus tour […]
Brock University embraces critics FTW in its latest recruitment video
There’s been a taunt shared among students, friends and foes about Brock University, a 17,000-student university based in St Catharines (ON), Canada since the 80’s. It’s a saying that most Brock students (prospective, current or past) have heard at some point in time. Not a really cool way to talk about the institution, but definitely […]
2 tips for professional #highered video by Mike Richwalsky from JCU
Video is a lot of work. As Susan Evans, director of Creative Services at William & Mary College, noted in a blog post earlier this week, great video isn’t as easy to produce as it looks. Susan has even decided to wait to get a videographer on her team before doing another video. [CORRECTION: looks […]
Beloit College video with squirrels gets close to 6,000 YouTube views
There’s something special going on between higher ed and squirrels. If you went to the High Ed Web conference in Cincinnati last October (or just watch the backchannel over Twitter), you might have heard about THE Penn State Squirrel (front and center in this photo taken by Anne Petersen) – quite the party animal. Maybe […]
Office Hours at Juniper College: The Office, higher ed style?
Do you remember lonelygirl15 and the web series that made YouTube history as many viewers (including yours truly) wondered if she was just another teenager turned successful YouTuber? Office Hours, a new web series created and produced at Junita Juniata College, is reminiscent of this YouTube blockbuster. Nothing surprising since lonelygirl15 was listed as one […]
“Don’t Make Me Tweet at #heweb10” Video: 7 tips to avoid #heweb09 keynote FAIL
I mentioned earlier this morning in the Higher Ed Experts newsletter that I had been working with a few folks from the higher ed web community on a video project to welcome and support Steve Krug, today’s keynote speaker at the High Ed Web Conference currently taking place in Cincinnati, OH. If you are not […]
Think a print magazine editor can’t shoot?
Think again, but no need to duck out, we’re talking about shooting videos. Renee Olson, the editor of Drew Magazine, shared on the CUE listserv a couple of weeks ago the first video piece she completed as a web extra for her magazine: a profile of a Guggenheim winner and faculty member Patrick Phillips. At […]
A great interactive campus tour on the cheap with the help of YouTube and students for Saint Michael’s College
While nothing will ever replace campus visits for prospective students, online tours have become a sought-after web feature in the early college selection process. Unfortunately most of the solutions out there don’t come cheap – and can be very, very expensive – especially if you want to embed some interactivity in your online campus tour. […]
Watch the making of the BYU Library online video to find out how they did it
In my previous post, Chris Garcia from BYU Library Multimedia Team answered a few questions about the YouTube hit his team created, but if you want to see how they did this million-view video (1,357,775 at the time of this writing including 126,150 on mobile devices), just watch this short making of: You can also […]
Higher Ed TV: a behind-the-scenes look at the New Spice video from the Harold B. Lee Library with Chris Garcia, Multimedia Project Manager
Mike Richwalksy from HighEdWebTech has been keeping track of interesting videos produced by institutions for some time now. So, when I saw he posted about a higher ed parody of the big social media hit video campaign, Old Spice, I checked out the video right away. Believe it or not, but I had been so […]
Higher Ed TV: How Marquette University doubled its online donations with a student-produced video
What’s great about flying across the country to attend a conference is the quality time I can get with my laptop. I meant to post about this great initiative for more than a month now, but I couldn’t find enough quiet time to write it. My apologies. Back in April, Nicole Sweeney Etter from Marquette […]
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