Archive for the ‘Website Stakeholders’ Category

How to use graduation ceremony to attract more #highered students: @SNHU newest TV ad campaign

June 24th, 2014 Karine Joly 10 Comments

Graduation: that’s why they all sign up for, right? Most institutions of higher education have focused on the college experience and the associated value they provide to students in their recruitment and branding efforts. For traditional college-aged students, it makes sense to sell the experience: the beautiful campus, the state-of-the-art gym, the campus life, the […]

Meet #hewebSE conference keynote: Dr. Leslie Jensen-Inman on disrupting academia, mistakes & #highered websites

June 20th, 2014 Karine Joly 6 Comments

Helping you learn and grow in your higher ed career – no matter how you do it. That’s Higher Ed Experts’ motto! That’s why I spent my time chasing the latest trends, doing research, developing online programs (conferences & courses) as well as teaching. That’s also the reason why I’ve chosen – this year again […]

Going Atomic for better #highered responsive websites?

June 4th, 2014 Karine Joly 4 Comments

Did you miss my May 2014 column about Atomic Design for University Business? Today’s post is a slightly longer version of what you missed with some added visuals to grab your attention ;-). Responsive Design Worflow: A Monster It’s a fact: responsive websites have become the solution of choice to address the challenge created by […]

Top 5 Web Project Management Tools for #highered Professionals

September 13th, 2013 Karine Joly 5 Comments

Got Digital Projects to Manage at Your School? Who doesn’t have projects to manage in higher education? Whether you’re in charge of websites, mobile development, web applications or marketing, communication, publications and social media initiatives, you have projects to manage. And, while there is a lot more to successful digital project management than the tool […]

Help to make the case for a #highered responsive website

May 10th, 2013 Karine Joly 1 Comment

If you don’t have a responsive website yet and you’re reading this post, chances are you are working on it or are convinced this is the way to go with your higher ed website. However, some of you might work for institutions where the pros and cons of responsive websites are still debated. Well, fire […]

Not Your Regular #highered Annual Report: Michigan State Goes Real-Time and Social

February 27th, 2013 Karine Joly 6 Comments

Do you remember your school’s last annual report? Unless you spent countless hours working on it for several months, chances are you didn’t read or even open it. The annual report (or the President’s report depending on how it’s called at your institution) is a very important staple of the advancement toolkit in higher education. […]

Why your academic program web pages matter more than ever in #highered

February 20th, 2013 Karine Joly 18 Comments

Beyond the Homepage If you take care of websites in higher education, you’ve noticed we’ve had an unhealthy fascination for the past few years with website homepages (and their sliders or banners ;-), content management systems, a myriad of social media channels, mobile websites and more recently the wonderful world of responsive design. No surprise […]

5 real web analytics solutions to #highered problems

January 29th, 2013 Karine Joly No Comments

Do you know what digital analytics can do for you, your stakeholders, your visitors or your institution? There is so (too?) much you need to know to understand what digital analytics can do… In higher education, we can’t spend days working on analytics, so here is a quick list of 5 practical things that can […]

1-1-1 Book Review: Content Everywhere by Sara Wachter-Boettcher

December 12th, 2012 Karine Joly 1 Comment

Looking for a good and inspiring read for the holidays to kick start 2013 before it even starts? I’ve got the perfect book for you, my higher ed friend: Content Everywhere by Sara Wachter-Boettcher. I’ve had the pleasure to work with Sara last June for the Higher Ed Responsive Web Design Summit. She talked about […]

Gone responsive in #highered: Angelo State University’s website for prospective students

October 16th, 2012 Karine Joly No Comments

Angelo State University has chosen to go responsive for prospective students first. The institution launched a brand new site based on the responsive web design approach to offer them a better web experience – no matter the device they use when they visit the site. An in-house team, including Jon Wilcox, Web Development Specialist at […]

Beloit’s Mindset List: What #highered pros (& cons) always wanted to know about it

August 28th, 2012 Karine Joly 2 Comments

If you work in higher education, you are bound to have an opinion about the Beloit Mindset List that goes out every year in August (usually after another favorite list in our industry: the US News Report College Rankings). The Beloit Mindset List is as evergreen as it gets – whether your find it interesting […]

Teams of One in #highered unite… and go check out Higher Ed Solo by Ron Bronson & Tonya Oaks!

August 6th, 2012 Karine Joly 1 Comment

You might not know this, but I’ve been blogging for the past 7.5 years. When I started, I was a… web editor in a College, an army of one (well, more precisely an army of half as the position was only part-time) in charge of the website and the online marketing for a small […]

Can MOOCs be the next marketing and branding vehicles for #highered ?

May 31st, 2012 Karine Joly 2 Comments

Courses? Marketing and branding vehicles, really? Yes, free online courses taught by faculty members currently teaching for institutions of higher education. Not just lecture videos (you know the kind you can find on iTunesU or YouTube EDU), but the real deal from learning objectives, lectures and readings to homework and final graded assignments. That’s what […]

Not your usual #highered Admissions Video: Beer, Blood and Applications?

March 15th, 2012 Karine Joly 4 Comments

In the latest issue of LINK published on Tuesday a video caught my eyes. Not the new (and quite unconventional) admissions video by the University of Rochester – although I totally love it and share the love on Twitter last week. No, what caught my attention in Dave Tyler’s Link Boxers column this month was […]

#highered Mobile Solutions: Hitting or Missing the Admissions Target?

February 27th, 2012 Karine Joly 5 Comments

That’s a question I’ve been working on for a few weeks, ever since the latest Noel-Levitz report (PDF) on the mobile behaviors and expectations of prospective students finally provided us with some hard data on the most valuable pieces of content for this target audience. In a follow-up post arguing for an Admission-First approach for […]

UPDATED: The 2012 State of the Mobile Web in #highered Survey Report

February 21st, 2012 Karine Joly 4 Comments

UPDATE (9:30AM – Feb 21): An important typo in the % of existing mobile solutions was fixed in the report. A few weeks ago I conducted the second survey about the State of Mobile Web in Higher Ed to provide the community with some insights on the mobile web in our industry. The first survey […]

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