Archive for the ‘University Business – Special’ Category

The ABCs of Mobile Marketing for Higher Education

My fifth UB column for 2009 is now available in the July/August issue as well as online: “The ABCs of Mobile Marketing: Words to know in exploring this new frontier in higher education marketing” The ABCs of Mobile Marketing I added a QR code to the column, but it got resized at printing time – […]

From print to web publications in 5 steps

My fourth UB column for 2009 is now available in the June issue as well as online: “2010: Print to Web Odyssey? A five-step plan for assessing and negotiating the transition from print to web publications” BTW, If you want to learn from editors who went digital or totally paperless with their magazine or newsletter, […]

More with Less: 7 ways to survive the budget crunch in higher education

My second UB column for 2009 is now available in the February issue as well as online (featured on the homepage of University Business today): “More with Less: 7 Ways to Survive the Budget Crunch” Here are the 7 ways/tips in a condensed form: Look more closely at your print publication budget Embrace (free) social […]

Email, Gmail, Hotmail and Beyond: Outsourcing email for better and worse?

As promised in one of my latest posts, blogging has been very light lately. Don’t worry, I’ll be back in full mode soon. In the meantime, you might want to have a look at a feature-long article I wrote for the August issue of University Business about email outsourcing: E-mail, Gmail, Hotmail, and Beyond. And, […]

Higher Ed Magazines: Gone Digital, Going Paperless?

My third UB column for 2008 is now available in the June issue as well as online: “Magazines: Gone Digital, Going Paperless?” You’ll find in this column 4 tips from several of your peers (including Karl Bates from Duke University and Bonny Griffith from Ithaca College) to get you started. With the help of this […]

Thinking about outsourcing email and other apps at your institution? Submit your questions for the main players, Google and Microsoft

Sorry for my light blogging, but I have been working on a few projects lately… and something had to give. One of these projects is a feature-long article for the August issue of University Business (it’s due June 1st – it’s a magazine, not a blog ;-) about email outsourcing in higher education. If you […]

University Business Column: 10 steps to better blogs

My sixth UB column for 2007 is now available in the November issue (it was scheduled for the December issue, but apparently my editor couldn’t wait for an extra month — maybe, it’s because it’s especially good ;-) as well as online: “10 Steps to Better Blogs” This article is a good summary of the […]

Higher Ed Publications: Demand Print or Print On-Demand?

My fifth UB column for 2007 is now available in the October issue as well as online: “Demand Print or Print On Demand?” For a reason unknown to me, the online resource box of the column is offered as a graphic file instead of the usual link list. So, here are these links for your […]

Find out about the state of print and electronic publications in more than 200 institutions

Last July, I launched an online survey about the state of print and electronic publications in higher education to help me with two projects of mine: my column scheduled for the October issue of University Business a study I conducted for a big public university over the summer. When I asked you to take part […]

Interested in the state of print and electronic publications in higher education? Take the online survey now to receive the results with an executive summary highlighting best practices!

I’ve put together a short online survey to get a better idea of the state of print and electronic publications in higher education. The results of this survey will be used for my next University Business column to be published in October 2007 and for a study Iâ€™m conducting on this topic. My goal is […]

How to get started with SecondLife? Get your own!

This month, in my Internet Technologies column for University Business, I discuss what SecondLife, the 3-D virtual world, can offer to higher ed institutions. The best way to understand the possibilities of Second Life is to sign up for a free account. You just need to pick the name of your Second Life avatar (the […]

June 2007 University Business column: “A Second Life for Higher Education?”

My third UB column for 2007 is now available in the June issue as well as online: “A Second Life for Higher Education?” If you are a University Business reader who has just discovered collegewebeditor.com, welcome! Donâ€™t forget to subscribe to this blog via RSS or email. If you have any questions or feedback about […]