Archive for the ‘Content Strategy’ Category

2019 Higher Ed Content Conference: watch on-demand with 3 extra sessions released in May

April 30th, 2019 Karine Joly No Comments

Did you miss the #HECO19 conference in April? Watch it on-demand! The 2019 Higher Ed Content Conference was a really fun and engaging experience (check out the pics!) for all the American and Canadian teams in attendance a couple of weeks ago – and you can now get it on-demand! The HECO19 conference was full […]

How higher ed content is made: 12 content processes shared

March 15th, 2019 Karine Joly No Comments

What do content creation processes look like in higher education? Not in theory, not in conference presentations, not in 280 characters (or more), but in reality? While we all have access to the great content created by our professional peers, it’s rare to get details on the different processes behind the higher ed content we […]

Present at the 2019 #HigherEd Content Conference: Submit a proposal by Feb 13

February 5th, 2019 Karine Joly No Comments

Looking for great presentations for the 2019 Higher Ed Content Conference (April 17) Welcoming hundreds of participants from close to 70 different institutions based in the US and Canada in April 2018, the 5th edition of the Higher Ed Content Conference was a big success. This online conference focusing only on content strategy and content […]

12 Favorite Content Tools in #HigherEd – 2018 edition

April 17th, 2018 Karine Joly 1 Comment

In a landscape full of great quality content, strategy is everything for higher ed content. If tools should never come first, you always need a few good ones to make things happen with the content your higher education institution needs to create and produce. That’s why I asked the 12 higher ed speakers of the […]

Why should your team watch the 2018 Higher Ed Content Conference? [#HECO18 Preview]

April 12th, 2018 Karine Joly No Comments

THE Spring Content Strategy Conference is back! If you’ve attended the previous editions, you know that the Higher Ed Content Conference is the perfect event to get all your content strategists, writers and content contributors excited and energized about web, social and digital content just before the summer. I’ve spent the day yesterday – as […]

12 Takes on measuring #HigherEd content performance

March 22nd, 2018 Karine Joly No Comments

There is no shortage of bad content online. But, there is no scarcity of great quality content either. When there is much more content than available attention and time, measuring the performance of your content is key – even if numbers and words (or pictures!) are not always a match made in heaven. That’s why […]

Best advice ever on #HigherEd content

March 6th, 2018 Karine Joly No Comments

Content is King. And, it’s a pretty tough ruler. When you have to feed the content beast on the social media accounts or the website of your school, it’s NOT an easy job. So, good advice is always welcome in the higher ed content professional community. :-) That’s why I asked the 12 higher ed […]

12 Successful #HigherEd Videos

April 18th, 2017 Karine Joly 1 Comment

Video has become a key online format for higher ed institutions. With most social media platforms giving an organic boost to videos uploaded natively, some videos can reach thousands of viewers in no time. But, what does it take to make a successful video? Not easy to know. That’s why I asked the 12 higher […]

Why should your team watch the 2017 Higher Ed Content Conference? [STORIFY] #heco17

April 13th, 2017 Karine Joly No Comments

THE Spring Content Strategy Conference If you’ve attended the previous editions, you know that the Higher Ed Content Conference is the perfect event to get all your content strategists, writers and content contributors excited and energized about content just before the summer. We’ve had another great edition last week with many, many practical learning outcomes […]

12 Favorite Content Tools in #HigherEd

March 31st, 2017 Karine Joly 1 Comment

Content strategy is what will get you where you want to go with your higher ed content. While they should never come first, you’ll need some tools as well to get there. Right? That’s why I asked the 12 higher ed professionals of the 2017 Higher Ed Content Conference to tell us about the favorite […]

12 Exciting #HigherEd Content Projects

March 14th, 2017 Karine Joly No Comments

Content projects in higher education come in many shapes and sizes. What worked well at another institution could also work pretty well at yours. No guarantee, but it never hurts to keep up with what’s done at other schools. That’s why I asked the 12 higher ed professionals of the 2017 Higher Ed Content Conference […]

Why should your team attend the 2016 Higher Ed Content Conference? #heco16

April 7th, 2016 Karine Joly 12 Comments

THE Spring Content Strategy Conference If you’ve attended the previous editions, you know that the Higher Ed Content Conference is the perfect event to get all your content strategists, writers and content contributors excited and energized about content just before the summer. I spent the entire day yesterday from 7AM (so, it wouldn’t be too […]

12 Dream Content Ideas for #HigherEd

March 29th, 2016 Karine Joly 21 Comments

Unfortunately, the sky is NEVER the limit in higher education Neither the roof. If you’re lucky, it’s more like the ceiling, but it can be so much lower in some cases. In our industry, we always have to balance quality content with time and budget constraints. Most of you do a fantastic job with the […]

12 Big Hurdles to Quality Content in #HigherEd

March 16th, 2016 Karine Joly 27 Comments

If only… Creating quality content is hard in higher education. Sometimes, harder than it should be. That’s why I asked the 12 Higher Ed Professionals of the 2016 Higher Ed Content Conference to share with us their biggest hurdle to quality content. Read the 12 big hurdles to quality content your higher ed colleagues have […]

12 #HigherEd Content Surprises

February 23rd, 2016 Karine Joly 16 Comments

Higher Ed Content: Surprise! While you can plan and strategize as much as possible when it comes to digital content in higher education, you can still get unexpected outcomes. I believe these surprises can teach us all a great deal about how content works in our industry. That’s why I asked the 12 higher ed […]

Present at the 2016 Higher Ed Content Conference: Submit a proposal by Feb 10 #hesm

February 5th, 2016 Karine Joly 6 Comments

Looking for great presentations for the 2016 Higher Ed Content Conference (April 20) Welcoming hundreds of participants from more than 60 different institutions based in the US, Canada and the UK in April 2015, the 2nd edition of the Higher Ed Content Conference was a big success. By popular demand, this online conference focusing only […]