Archive for April, 2010

Higher Ed Experts Webinars: Web Writing Boot Camp, Going Mobile and Usability Testing 360 in May and June

0
April 7, 2010 |  by  |  Higher Ed Experts, Marketing Strategy, Mobile, More with Less  |  No Comments  |  Share

I don't know about you, but lately, I've struggled to get all the things on my to-do done. Mostly because my list is getting longer by the minute... While there's a lot of pressure on your schedule, it has never been as important to make sure your skills are up-to-date as it is today. That's why I ask our Faculty Members at Higher Ed Experts to squeeze as much goodness (practical tips and great advice you can use right away) in our series as possible. In our next webinars, we will even give you some "homework" (we prefer to call it: a...

Read More

5-step plan to select the right CMS

0
April 6, 2010 |  by  |  CMS, CMS tips, Good Tips, More with Less, Technology, University Business - Special  |  No Comments  |  Share

My latest UB column is now available in the April issue as well as online: "How to Select the Right CMS: a five-step plan for evaluating web content management systems" In this column, I provide - with the help of several of your colleagues I interviewed - a blueprint to a successful CMS selection process: 1. Get ready for a new web content management strategy. 2. Start with organizational goals and define how you will measure success. 3. Get your homework done. 4. Perform a comprehensive analysis of needs. 5. Use a complete and foolproof evaluation process Read the column to get the details. And,...

Read More