Introducing “Catch up-Date with Karine” – EduWeb, Virtual Visit, Facebook & LinkedIn

September 2nd, 2008 Karine Joly 6 Comments

Lately, I’m suffering from a very bad case of information overload.

So many things to read…
So many things to comment on…
So many things to blog about…

It has become more and more difficult to keep up with all the interesting initiatives, discussions and happenings taking place in higher ed.

That’s why I’ve decided to try something different and challenge myself to act as a better editor by providing a regular (I’ll shoot for weekly) selection of the information you can’t afford to miss if you’re working in web, marketing and PR in higher education: “Catch up-Date with Karine.”

Published early in the week, these posts will aim at providing a short summary of the past week’s information and news that matter.

This week edition is going to be a very light – and somehow incomplete – one, but I’ll get better as I go.

Missed the keynotes at the eduWeb conference?
Mark Greenfield and I have recorded the webinar versions of our speeches:
“It’s the End of the Web as We Know It” by Mark Greenfield (56 minutes)
“It’s the Community, Stupid!” by Karine Joly (36 minutes)

Need some third-party back up to attract the attention of your stakeholders on the virtual visit?
Share the cover story of the September issue of University Business, “A Virtual Visit Welcome,” with your significant decision maker. In her article, my UB editor, Melissa Ezarik provides a good overview of the latest trends in virtual visits along with some interesting examples.

Have a Facebook page for your institution? Target the updates you sent to your “fans”
As Mike Richwalsky explained in a blog post last week, it’s now possible to target your updates by location (country, state, city), age and gender.

Don’t have a FacebookLinkedIn group for your alums yet? Go create one as new really cool features have just been implemented
I read about it first at He Types She Talks in a post written by Rachel Beanland, the director of communications in the School of Arts & Sciences at the University of Richmond.
Here are the new cool features of LinkedIn Groups:
• Host discussion forums
• View a searchable list of group members
• Secure a static LinkedIn URL for your group
• Offer members the opportunity to receive daily or weekly digests of new discussion and activity