As I announced in the previous post, Noel-Levitz has just released its latest report about the E-Expectations of the High School Class of 2007.
Not only is this report full of interesting data on how high school students use the Web and other new technologies, but it also provides you with a very handy to-do list for your Web team, i.e. what prospective college-bound students expect to be able to do on your university or college website:
1. Complete a financial aid estimator form (88%)
2. Complete a tuition cost calculator form (83%)
3. Complete an admissions application online (81%)
4. Request a campus visit by completing a form (81%)
5. Exchange instant messages with an admissions counselor or student worker (72%)
6. Complete a form to RSVP for a campus event (72%)
7. Inquire online (70%)
8. Read profi les of faculty (64%)
9. E-mail a faculty member (64%)
10. Read a blog written by a member of the faculty (64%)
11. Read profi les of current students (63%)
12. Read a blog written by a current student (63%)
13. View a virtual tour (63%)
14. Personalize a Web site (62%)
15. E-mail current students from the site (61%)
Related posts:
- Live from EduWeb 2006 in Baltimore: A glimpse of Why and How They Blog to Recruit Prospective Students
- Social networking content management: the next big thing to recruit and retain college students?
- What are high school juniors looking for on a college website?
Top 10 most popular activities, Top 5 most valuable info & Top 15 expectations - What are prospective students looking for when they enter a college’s website?
- A new take on admission blogs targeted to prospective students and their parents
shane on 
Interesting survey! It certainly ties in well with your more recent posting regarding email vs. IM.
I’ve just launched an online survey of Admissions Sites and their features.
Am happy to share the results with all who share their sites’ info.
David