Comments on: 3 questions to a higher ed blogger: Andrew Careaga, Director of Communications at the University of Missouri-Rolla, from “Higher Ed Marketing” http://collegewebeditor.com/blog/index.php/archives/2006/08/31/3-questions-to-a-higher-ed-blogger-andrew-careaga-director-of-communications-at-the-university-of-missouri-rolla-from-higher-ed-marketing/ Web, Marketing and PR in Higher Ed Wed, 01 Feb 2012 16:31:41 +0000 hourly 1 http://wordpress.org/?v=3.3 By: Sam Jackson http://collegewebeditor.com/blog/index.php/archives/2006/08/31/3-questions-to-a-higher-ed-blogger-andrew-careaga-director-of-communications-at-the-university-of-missouri-rolla-from-higher-ed-marketing/comment-page-1/#comment-39368 Sam Jackson Thu, 31 Aug 2006 21:31:29 +0000 http://collegewebeditor.com/blog/?p=271#comment-39368 hi karine et al; i'm a fan of andrews blog because he offers up a very interesting perspective with some very good insight, even for a layman like me. whether that s good or bad... :) in other news the site works great on smartphones' hi karine et al; i’m a fan of andrews blog because he offers up a very interesting perspective with some very good insight, even for a layman like me. whether that s good or bad… :)

in other news the site works great on smartphones’

]]> By: Andrew Careaga http://collegewebeditor.com/blog/index.php/archives/2006/08/31/3-questions-to-a-higher-ed-blogger-andrew-careaga-director-of-communications-at-the-university-of-missouri-rolla-from-higher-ed-marketing/comment-page-1/#comment-39276 Andrew Careaga Thu, 31 Aug 2006 14:11:22 +0000 http://collegewebeditor.com/blog/?p=271#comment-39276 Karine: Something I forgot to mention in the interview, pertaining to <a href="http://visions.umr.edu/" rel="nofollow">Visions</a>, is an unexpected benefit in terms of media relations. Journalists are reading our blog, and a couple of items we posted there resulted in media coverage for projects that we had tried to promote via the traditional news release. Maybe it's the novelty of the blog format, but for some reason a couple of reporters have used it as a source for story ideas. Andrew Karine:

Something I forgot to mention in the interview, pertaining to Visions, is an unexpected benefit in terms of media relations. Journalists are reading our blog, and a couple of items we posted there resulted in media coverage for projects that we had tried to promote via the traditional news release. Maybe it’s the novelty of the blog format, but for some reason a couple of reporters have used it as a source for story ideas.

Andrew

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